March 27, 2026
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MELBOURNE, Australia - Sedo Group has appointed KLIQ Interactive as its dedicated B2B marketing agency to support the firm’s next phase of growth and brand visibility. Sedo Group is an Australian consulting firm specialising in social procurement, strategic advisory and helping organisations deliver measurable social and economic impact through procurement and partnerships.
The appointment follows Sedo Group’s search for an experienced B2B marketing agency with a proven track record in supporting consulting-led organisations. With a portfolio of successful engagements across advisory and professional services sectors, KLIQ was able to demonstrate its expertise with relevant success stories and measurable outcomes demonstrating growth in brand visibility and market presence.
“We didn’t feel our previous support had the breadth of experience required to service a consulting business,” Diem Huynh, CEO of Sedo Group, explained. “We needed a partner who understood our model and could translate our expertise into a compelling digital strategy.”
During the initial engagement process, KLIQ conducted a detailed review of Sedo Group’s market positioning, digital presence and growth objectives. The assessment identified opportunities to strengthen Sedo Group’s brand visibility, expand its digital footprint and support business development through targeted B2B marketing initiatives.
“What stood out most was their ability to clearly articulate the opportunities available to us,” Diem added. “It allowed us to better understand how a structured digital strategy could support our brand and sales goals.”
As part of the partnership, KLIQ will implement a comprehensive B2B marketing strategy for Sedo Group, spanning Account-Based Marketing (ABM), Search Engine Marketing (SEM), Search Engine Optimisation (SEO) and LinkedIn Marketing. Performance across these initiatives will be measured through KLIQmetrics™, providing real-time visibility into results, enabling smarter strategic decisions and ongoing optimisation to accelerate business growth.
Commenting on the partnership, Shaun Thaddeus, CEO and Co-Founder of KLIQ, said, "Many consulting businesses have deep expertise that isn’t always reflected in their digital presence. Sedo Group has both strong foundations and exceptional expertise in their field. Our role is to work alongside their team to translate that expertise into greater visibility and authority through a focused digital strategy spanning content, search and targeted B2B marketing initiatives. We’re proud to support their continued growth and impact"
About KLIQ Interactive
KLIQ is a purpose-driven, data-focused and ethics-guided B2B digital marketing agency with offices across Australia in Melbourne, Sydney and Adelaide, and a regional office in Kuala Lumpur, Malaysia supporting clients across the APAC region. The agency works with organisations across Australia and internationally, delivering long-term strategic B2B programs across industries including HR, information technology, healthcare, renewable energy, non-profits, local government, professional services, tourism and wholesale trade.
KLIQ specialises in B2B marketing strategy, Account-Based Marketing (ABM), Search Engine Optimisation (SEO), Search Engine Marketing (SEM), content marketing, marketing automation, LinkedIn marketing, branding and web development. The agency helps organisations strengthen their brand visibility, engage the right audiences and generate qualified pipeline through data-driven B2B marketing. Guided by a commitment to transparency, accountability and measurable outcomes, KLIQ has built long-term partnerships with organisations since 2013, earning its reputation as a trusted B2B marketing agency in Australia.
Learn more at kliqinteractive.com
